Amazon and the Buyer Decision Process

Amazon continues to grow its presence beyond traditional e-commerce with its acquisition of iRobot, maker of the Roomba autonomous vacuum cleaner, and One Medical, a primary care provider. These moves follow Amazon’s acquisition of Ring, makers of the doorbell/camera home security system. Critics warn that Amazon is acquiring more personal data on customers without their …

Marketing Award from Christian Authors Network

I’ve won the bronze in the 2021 Excellence in Marketing Award from the Christian Authors Network. The prize is for the marketing campaign I developed for my Christian sci-fi novel, Brimstone 1. Click below to view the awards ceremony. I speak with the other two winners about how we are marketing our books. My thanks to the …

Online Lecture: Christianity and Marketing

https://youtu.be/gLu5znJkiYE Click above to watch the 30-minute lecture “Christianity and Marketing.” Note the “Stop, Think, Discuss” questions after major sections. Feel free to pause the video at these points to explore the questions.

Barriers Lowered by Jason William Karpf

(Originally posted on The Over 50 Writer) FEATURED BOOK:  Brimstone 1 AUTHOR:  Jason William Karpf PUBLISHER:  Elk Lake Publishing, Inc. GENRE:  Christian sci-fi SERIES OR STAND ALONE:  First of a trilogy TARGET AGE: late teens to seniors (readers who love the Lord and are fans of Twilight Zone and James Bond) IT IS MY PLEASURE TO WELCOME AUTHOR JASON …